A Lesson in Online Vehicle Financing Applications
Over the years the auto industry has changed drastically, buyers are more educated, the internet is the dominant platform for shopping, information, and even vehicle buying and financing. This is where things got interesting, Leads were born.
What is a Lead a Person May Ask?
You! Companies like Canada Drives will advertise an easy application process for vehicle financing, you will apply, and that application with your information is sold to auto dealers in large batches. This results in an inconsistency of service as one hopes the Auto Dealer that was provided your information is any good while lead providers simply collect their cheques and forget about you!
